November is recognized annually as REALTOR® Designation Awareness Month, which is when the National Association of REALTORS® emphasizes the importance and its support of continuing education. Better educated real estate agents bring heightened professionalism, marketability, ethics, and proficiency to the industry. Education also enables REALTORS® to earn more income. During the month of November, all online designation and certification courses offered through Realtor University are 20% off.
According to the 2013 NAR Member Profile survey data, the median income of REALTORS® with no designations was $33,500. However, REALTORS® who invest in their careers and obtain at least one professional designation earn an average of $61,000 annually—a difference of $27,000. That’s an average income boost of just over 45%.
For more than 100 years, NAR has provided REALTORS® with the resources they need to enhance their professional skills and stay ahead of the competition. Many designations and certifications are offered online through REALTOR® University. Many more are offered in person through classes sponsored by local and state associations. The following is just a sample of continued learning coursework made available to real estate professionals.
Accredited Buyer’s Representative (ABR®)—Designed for real estate buyer agents who focus on working directly with buyer-clients at every stage of the home-buying process, ABR® designation elevates real estate agents’ skills and knowledge in the eyes of home buyers.
Green Designation—Understanding the nuances of what a green home must provide inside and out enables REALTORS® to best represent and present properties to highly-discernible buyers. Designated professionals are prepared to help green home sellers promote the most important features of their sustainable energy homes.
Certified International Property Specialist (CIPS®)—Provides knowledge, research, network and tools to globalize your business. The CIPS® designation prepares REALTORS® to service the growing international market in their local community by focusing on culture, exchange rates, investment trends and legal issues.
Military Relocation Professional (MRP)—Focuses on educating real estate professionals about working with current and former military service members to find housing solutions that best suit their needs and take full advantage of military benefits and support.
Seniors Real Estate Specialist® (SRES®)—Educates REALTORS® on how to profitably and ethically serve the real estate needs of the fastest-growing market in real estate, clients over the age of 50.
Short Sales & Foreclosure Resource (SFR®)—Knowing how to help sellers maneuver the complexities of short sales as well as help buyers pursue distressed sale and foreclosure opportunities are good skills to have in today’s market. Agents with the proper tools and training can use these specialty areas to build their business for the long term.
Be sure to visit NAR’s Designation and Certification page to learn more about the continuing education programs offered.