By Nobu Hata, REALTOR®, Director of Digital Engagement, NAR
Hi everyone! For my first NAR blogpost I was asked to nerd out on you guys a little bit, so I decided to the “Day in the life of…” route. A glimpse into one of my final days as a practicing agent – just a couple months ago – with all the tools and practices I used in my business, plus a couple other bonus links of cool things agents across the country are implementing. I hope you enjoy it! Special thanks to the REALTOR Benefits® Program crew who allowed me to link to their forthcoming Black Friday/Cyber Monday Technology sales. Check ‘em out! There are a ton of great deals there.
Tuesday, 7:30am. A new day! Meeting day. Broker open house day. Buyer and seller decision day… large coffee day, because I’ll need it.
8:00am. It’s time to prepare for the all-office meeting. It’s the first Tuesday of the month so pouring over the previous month’s MLS stats – absorption rate change, sales by neighborhood and zipcode, month over month and year over year change – is the name of the game. I dump the stats into a Powerpoint presentation which is then deployed to agents via the company shared Dropbox folder.
9:00am. (Okay, more like 9:05ish-am.) The meeting begins! Agents, already prepped of the presentation come prepped and ready for conversation. Agents unable to attend in person are looped into the morning meeting via join.me. Heading into the fall, it’s time to prepare for the winter lull and prepare for the following year’s marketing with the stats at hand. Best tips for new marketing techniques are shared, best buys for technology are presented (iPad, Dell laptop/tablet hybrid, wifi, writeoffs* baby!), emerging trends like collaborative client technology like Relay and Ziplogix are discussed, donuts are eaten. Continue reading »