Sharing photos of your property listings is essential in real estate, and when it comes to photo sharing online, Instagram is perhaps the most talked about and exciting social media platform available. Instagram is a great way to connect with your real estate clients and to network with other REALTORS®, and with over 80 million users, Instagram has quickly become the platform of choice when it comes to simple edits like cropping and filtering.

If you have an iPhone or iPad you can download the Instagram application in the iTunes store, or for Android phone or tablet, download Instagram in Google Play. Once Instagram is installed, stand out from the crowd with this 5-step guide to Instagram photos for REALTORS®.

1. Start sharing photos

Snap photos of your listings, and experiment with different angles and lighting. Part of the value of Instagram is that it’s an on-the-spot photo service that even amateur photographers can use. It’s okay if your photos aren’t perfect, as long as you’ve taken the time to get your best shots. If you’re not confident in your photography skills, make up for it with clever captions and creative uses of filters. Continue reading »